Right on Dana!
Here is the comment:
“Right again, Sir! I just gave my two cents on this issue on the blog at Today’s Garden Center recently; Home Depot To Open Detached Garden Center. (here is the link) This is all about the subliminal message that is screaming to the IGC consumer as a result of this powerhouse marketing relationship. Whether Lowe’s sells Monrovia or not doesn’t matter, Jamie Durie is the face of Monrovia and they will assume that Monrovia’s product is on the shelf–that gets them in the door and pulls them away from the IGC. From there, if dissatisfied, they will toddle across the street to Home Depot since both feed off of one another. IGC’s that are sleeping will be left in their wake. The writing is on the wall and has been for some time. Because of the humanistic tendency to default to the ‘Normalcy Bias’, the IGC owner will become confused and immobile, unable to move forward; only capable of pulling on experiences from the past rendering them unarmed and helpless. I am seeing this right now on many levels and I’m sure you are too. These are the new deep, deep waters of commerce where you can’t touch the bottom and you can’t see the surface but you have to keep functioning at optimum levels—and they most certainly will prove lethal to the leaders who lack the vision to see what’s coming or the ability to process information and quickly pivot in order to avoid losing their companies. Keep ringing the bell Trey, in the end when it’s all said and done, none will be able to say you didn’t warn them. Carry on!”
Right on Dana!
In addition I have been receiving great comments concerning my post, “Guess who is not coming to your flower show”. Scroll to the bottom for the comments, and the great back and forth between Gen X and the older generation. Some real good stuff that can benefit those who can look beyond their generational prejudices, and work together to keep the local owned garden center alive and thriving.